Context
Visibilia – Volontariato è cultura is a project promoted by CSV Marche Ets (Volunteer Services Center) that aims to create a space for listening, discussion, and sharing ideas and proposals from associations and volunteers for 2024. This participatory process seeks to foster awareness and collaboration among local associations and create synergies. CSV Marche Ets needed to communicate its intentions to the wider Pesaro territory.
Intervention
The project for Visibilia involved creating a mural that encapsulates the initiative’s key words, intentions, and values. This manifesto is expressed through the use of diverse lettering styles that strongly convey the intrinsic meaning of the chosen words. The mural was then painted on a large 200-square-meter facade within the Pesaro School Campus. This approach aims to make the invisible visible, helping to make the presence tangible, and evoking the assistance and contact that characterize the essence of volunteering through the artistic installation.
Side notes
For the project’s inauguration, the mural area was brought to life with artistic performances by various associations, highlighting the project’s theme: unveiling the invisible.
Context
FLOW was born as a public art project on the bond between generations, developed for the Province of Pesaro, within the historic center and following a process of facilitation and community involvement. In the end the route becomes a sort of alliance float, which crosses the streets of the historic center with hundreds of people taking part in the procession and performance.
Intervention
It is a multi-level intervention in which we brought together different experiences: photographic research, envisioning workers, the dimension of public performance. Awareness of the potential of community becomes a push to create a comparison between the experiences and experiences of the different generations involved in FLOW, to create a performative moment in which the physical dimension and aesthetic expression come into resonance. Through FLOW, the links and alliances between the different ages of life – directly involved in the stage actions – generate a rich identity, which finds its culmination in the exit into public spaces: the city as a place that welcomes the vital flow of generations in a large mobile installation of colours, sounds, objects and scenography from a sacred representation. The large float of the FLOW Alliance, accompanied by the musicians of the conservatory and the musical high school of Pesaro, is enveloped by the intensity of baroque music as it crosses, with its intertwining of bodies and colours, the streets of the historic centre.
Side notes
For FLOW we held an auction with DMAV’s photographic works, thus raising funds to help the Percorso Donna association in its path of social and cultural aid.
